As the European Manager for Neversecond, Lorenzo combines clinical expertise with a lifelong passion for endurance. A firm believer in the brand’s mission since its inception, he bridges the gap between complex sports science, athletic performance and experience.
Lorenzo’s approach is fueled by his history as a competitive athlete and a deep-seated obsession with the "why" behind the sweat. When he isn't optimising fueling strategies, he is living them - pushing through cycling, running, mountaineering, and skiing. He thrives on outdoor challenges that are as demanding as they are technical.