Become a hosted buyer
As a hosted buyer, your attendance to The International Running Expo is more than just a chance to connect with the world’s top running brands - it’s an opportunity to discover new products, forge strategic partnerships, and gain insights that will drive your business forward.
The Hosted Buyer Programme is for senior retail & e-commerce decision makers looking to connect with leading brands and uncover the latest innovations.
With limited space available on the IRX Hosted Buyer Programme, we recommend you register your interest to join the programme now and if you meet the criteria, you’ll be upgraded to Hosted Buyer status.
why join
As an IRX Hosted Buyer, you will receive:
- Travel & accommodation reimbursement*
- Complimentary ticket to The International Running Expo
- Flexible meeting schedule
- Exclusive networking opportunities
- Access to the VIP Lounge – a relaxed area to have meetings and recharge
- Ability to connect with other attendees for further business opportunities
- Invitation to brand activations and additional IRX events
*Please view our travel reimbursement structure & terms and conditions here


Who can apply?
To qualify, you must meet the following criteria:
- A multi-site retailer or a large online retailer
- A key decision maker with direct purchasing power
- In a senior buying or procurement role
- Actively sourcing new products & suppliers at IRX
What we ask for in return
- A genuine interest in sourcing products and meeting with suppliers
- To book a minimum of 5 meetings per day with exhibiting brands
- 4 weeks prior to IRX, hosted buyers are encoruaged to book their meetings with relevant exhibitors through the IRX show app
- Attend IRX for both show days and for the full show hours
- Take part in brand activations of interest and engage with the IRX Athletes & Influencers







