IRX exhibitors have the opportunity to put their latest innovations in the spotlight at the ISPO Excellence Awards, with the awards taking place alongside International Running Expo (IRX) at RAI Amsterdam this November.
For brands developing the next generation of running footwear, apparel, equipment, technology and products, the ISPO Excellence Awards offer an opportunity to gain independent recognition from leading experts across the global sports industry.
With ISPO and The International Running Expo co-located at RAI Amsterdam, running brands entering the dedicated Running & Trail Running category can benefit from being part of one of the biggest gatherings of the international sports and running industry.
Showcase your running innovation
The running industry continues to evolve at pace, with new technologies, materials and product innovations changing the way athletes train, race and experience the sport.
The ISPO Excellence Awards recognise products that demonstrate outstanding innovation, design, functionality, sustainability and quality, giving brands an opportunity to benchmark their latest launches against some of the most exciting products in the wider sports industry.
Entries are assessed by an independent panel of industry experts, helping successful products gain credibility and recognition beyond a brand's own marketing channels.
For running brands, being shortlisted or winning can provide valuable third-party endorsement that can be used across marketing campaigns, social media, PR, sales presentations and retailer conversations.
two events, one destination
The co-location of ISPO and IRX makes Amsterdam a key meeting point for the global sports and running industries this November.
ISPO brings together the international sports business community, while IRX provides a dedicated platform for the running industry, connecting brands with retailers, distributors, athletes, race organisers, run clubs and running professionals.
For running brands, this creates a unique opportunity to showcase innovation to both the wider sports industry and a highly targeted running audience in one trip.
Whether you're launching a new performance shoe, developing innovative apparel, introducing new technology or creating a product designed to improve the running experience, the ISPO Excellence Awards can help your innovation stand out.
Enter the Running & Trail Running category
The ISPO Excellence Awards are open for entries until 1 September 2026, giving exhibiting brands limited time to put their latest products forward. IRX exhibitors can benefit from a preferential entry rate of €995.